Mobile continues to play a defining role within the banking sector: There’s no denying that we are operating in a 24-hour society. And it is in this always-on
Time is a valuable currency in the distraction economy: In a world where distractions are in heavy supply and where marketing is in low demand, companies
Finance Divisions need to step up to changing demands: We often convince ourselves that change is only required when something is not working. We all know
Wi-Fi is an Answer for Africa: Across Africa demands are changing, access models are changing and consumers are blurring the lines between corporate
Social media: changing the face of modern recruitment: There’s no doubt about it, social media has revolutionised recruitment. Whether it is candidates uploading CVs, connecting
The importance of Directors and Officers Liability Insurance in spite of the new Companies Act and King 3: The introduction of The Companies Act No. 71 in 2008 and the subsequent King III Report have
Shortage of Information Security skills in South Africa a cause for concern: The Information Security field is extremely fast moving, however the scarcity of skills in South Africa remain
SA Companies affected by new financial reporting standards on financial instruments: The South African Institute of Chartered Accountants (SAICA) notes that profitability, liquidity, key financial ratios and headline
STOP damaging your personal brand!: You have a personal brand, whether you think about it or not. Your personal brand is what
Tips to ensure mobile safety: Today, we cannot live without our mobile phones. We use our phone as an alarm clock, to
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The importance of the event budget

The importance of the event budget

In order to secure success in any business venture as well as a corporate event, one must stick to a carefully planned budget; this usually ensures that you don’t run into difficulty. So how do you forecast the financial outcome of your event? This is achieved by identifying and costing…
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Carol Weaving, Managing Director of Thebe Exhibitions & Projects

Women in the Profession - The Carol Weaving Story

Small beginnings When I moved to South Africa 26 years ago, even with a background in marketing and communications, I had no idea what an exciting and rewarding career was waiting for me in the exhibition and events industry.   Within a year my first consumer exhibition, the Safari Show…
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Brave clients get what they deserve

Brave clients get what they deserve

The great thing about a brave client is that they can scare you with their demands. I mean the clients that are driven by the commercial imperative to inform and inspire. The clients that want something that is both strategically smart and creatively unique. These are the clients that make…
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Octagon SA well and truly ‘breaks the mould’

Octagon SA well and truly ‘breaks the mould’

Ideas are a plenty.  We all have them.  Some of us have them more than others, but what is the good of having any idea if it is not activated and brought to life?    Sometimes ideas sit dormant only to be resurrected when someone else from the great universal…
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Responsible Trader Programme Cast Chorus

Mann Made Media Hits the Road with SAB Responsible Trader Programme

Mann Made Media Hits the Road with SAB Responsible Trader ProgrammeIn partnership with SAB, brand experience agency Mann Made Media is tackling a pressing issue facing our society today – alcohol abuse – using a creative combination of multimedia and industrial theatre.With the primary goal of educating South Africa's tavern…
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Revising the budget

The importance of the budget in event planning

In the event industry, the task of budgeting is perhaps the most important feature in ensuring the success of the event and the business as a whole. Without it, there is no way to manage all the expenses and avoid the hidden costs which invariably creep in. Allocating sufficient funds…
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The SA Leader Magazine

nov2014cover

In the November issue

EXPERIENTIAL MARKETING 2.0 – SHAPING THE AGENCY OF THE FUTURE

Leadership Today - Opportunity and Challenge

Self-Service tools and education combine to reduce the data management skills gap

Five questions to ask before choosing a bank for your business

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4 Personal Branding trends to consider in 2015

If you think that personal branding is for celebs like George Clooney, or bigwigs like Bill Gates, you need to think again! You are a brand.   So, before you market your company in 2015, you need... Read more

Marketing & Media News - December 10, 2014

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