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Can an “innovation index” assist your company to innovate more consistently?: Innovation: an “over-used” word with little meaning in most companies? “Innovation” is a word heard very often in
Social media: an essential tool for internal communication: Social media is becoming more and more pervasive and has already been entrenched as a tool for
Who Moved the Cheese?: I was determined, when considering this insert, not to allow it to become another one of those
How to Prepare an Integrated Report: Like financial statements, an integrated report is the result of certain activities that have taken place within
Recordings: the contact centre security hole: The management and security of contact centre recordings tends to be sorely neglected, says Karl Reed, Chief
Winning at social media is a team effort: As the evolution of social media marches on and more companies adopt it as a mainstream business
Why business to customer communication is broken – and how to fix it: As a customer, do you know how many business relationships you have? Listing them can be an
To leverage the BYOD trend and protect the business, corporates need mobile device management software: The Bring Your Own Device (BYOD) phenomenon, which sees individuals bring their own mobile devices into the
Mobility broadens channels for travel operators and agencies: ‘Travel companion’ apps increase opportunity for impulse buys and experience management As the travel industry builds up to
Headshots a Head and Shoulders above Ordinary: Your corporate profile pictures are the persona that you, and your organisation, portray to the rest of
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Online retailer doubles turnover by accepting credit cards

Online retailer doubles turnover by accepting credit cards

It took online outdoor products retailer iWarehouse.co.za three years to come around to the idea of accepting credit cards on its website – but, says owner John Guthrie, “It turned my business around. I should have done it from the beginning.”
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Can your C-Suite Tweet?

Can your C-Suite Tweet?

South African CEOs and MDs can no longer get away with not being digitally savvy: a new survey shows more than 90% of companies expect their head honchos to be up to date with the latest advances in the digital and social media space, as the online environment becomes more…
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Secret to Enterprise Social Networking Success

Secret to Enterprise Social Networking Success

These days, if it seems as if everyone and their dog have a presence on social media, it is because it’s true. Social networking giant Facebook recently revealed that, out of the 955 million Facebook account holders around the world that are active on the site every month, 8.7% (or…
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Taking Your Small Business Social

Taking Your Small Business Social

Social media has provided small businesses with the opportunity to market their brands on a big scale at a fraction of the cost. This said, in order for social media to work to your advantage, you need to understand the various platforms and know how to use them effectively to…
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In the past few weeks, I’ve been interviewed on eNews Africa, 702, BBC World Service and BBC World, as well as commissioned to write an opinion piece for the Sunday Times – all thanks to Twitter. That’s the power of being present in on a platform that carries more and…
DMMA survey reveals state of SA’s online nation

DMMA survey reveals state of SA’s online nation

The Digital Media and Marketing Association (DMMA) has released the findings from a survey conducted on South Africa’s internet-using population at the recent DMMA and Effective Measure Roadshows held in Cape Town on 30 January, Johannesburg on 31 January and Durban on 1 February.   The DMMA commissioned Columinate online…
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Clinique is top-of-mind in the Johannesburg CBD

Clinique is top-of-mind in the Johannesburg CBD

Estee Lauder’s Clinique is generating a highly visible and impactful advertising campaign utilising Unlimited’s Fashion Media’s massive exterior billboards, at store level, to increase Clinique product sales via the Edgars store located in the Johannesburg... Read more

Marketing & Media News - April 19, 2013

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